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Is a ‘Pin’ more valuable than a ‘Like’ or ‘Tweet?’

                                                   When browsing products on a brand website, sharing that product via social media buttons is a great way to express interest in that product, announce...

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Case Study: L.L.Bean – The most-followed brand on Pinterest

Since the end of 2012, L.L.Bean has had more Pinterest followers than any other brand on Pinterest. With over 5.4 million followers, L.L.Bean has earned a strong following, most likely due to one of...

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7 Tricks All Bloggers on Pinterest Should Know

It’s important for bloggers to optimize their content for Pinterest, since Pinterest is such a significant source of traffic for many bloggers out there. Problem is, a lot of bloggers still aren’t...

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How To Make Your Pins Go Viral

It can take a lot of quality pinning, or a lot of luck, to go viral on Pinterest, but you can increase the likelihood of your pins going viral by following these simple steps: 1) Name your boards...

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A Social Media Manager’s Guide to Pinterest

As a social media manager myself, I know how different Pinterest is from other social media platforms. Are you still a little confused on how to get the most out of Pinterest for the larger brand(s)...

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HelloInterview: Meet Sarah Johnson – Canadian Blogger, Lover of the Outdoors,...

Meet Sarah Johnson from Ocean Park, B.C., just south of Vancouver, B.C. She is most proud of her children, Chloe and Nicholas – ages 17 and 12, and lives with her husband Glenn of 25 years and their...

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Case Study: Jetsetter – Leading the Travel Category on Pinterest

Jetsetter is now the 3rd highest-followed brand Pinterest account, just behind L.L.Bean and Harper’s Bazaar and just ahead of Nordstrom with over 4.4 million Pinterest followers!  What is Jetsetter?...

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HelloInterview: Meet Maureen Jordan – Passionate About Acting, Reading Books,...

Meet Maureen Jordan from Gresham, Oregon. She lives with her husband, two kids, and two cats. When she’s not on Pinterest, she can be found reading – one of her main passions. Maureen also enjoys...

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HelloInterview: Meet Connie Morse – A Pinterest Influencer Who Loves The...

Meet Connie Morse from DeFuniak Springs, Florida. She works at the county’s Clerk of Court’s Office in the finance department. Connie spends most of her time with her husband of almost 25 years, Scott...

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The HelloSociety Content Creation Guide for Instagram

Share your day’s adventures with just one photo that speaks volumes. The social media platform Instagram is similar to Pinterest in that it’s a visual platform – but the cool thing about it is that...

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The HelloSociety Content Creation Guide for Vine

Is your brand on Vine yet? The platform’s tagline is ‘Create and share beautiful looping videos.’ Vine is a platform that requires creativity since videos can only be six seconds or less. Many popular...

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